Gaya APA

LAMB, Charles W., HAIR, JOSEPH F., McDANIEL,Carl. (1994). Principles of marketing . americana: South-western.

Gaya Chicago

LAMB, Charles W., HAIR, JOSEPH F., McDANIEL,Carl. Principles of marketing. americana: South-western, 1994. Text.

Gaya MLA

LAMB, Charles W., HAIR, JOSEPH F., McDANIEL,Carl. Principles of marketing. americana: South-western, 1994. Text.

Gaya Turabian

LAMB, Charles W., HAIR, JOSEPH F., McDANIEL,Carl. Principles of marketing. americana: South-western, 1994. Print.